Markets
XPENG / Media intelligence
Market lens Market performance
Compare market scale, contribution, efficiency and media deployment from one decision view.
MARKET SCORECARD
Selected market performance
Core delivery and efficiency metrics for the selected market scope
Media Spend SP
1.04M
— selected scope
Impressions IM
659.37M
— selected scope
Clicks CL
4.02M
— selected scope
Leads LD
8,947
— selected scope
Click-through Rate CT
0.61%
— selected scope
Cost per Lead CP
116.74
— selected scope
PORTFOLIO VIEW
Market scale and efficiency
Use the ranking for allocation context and the scatter to identify scale-efficiency trade-offs
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DEPLOYMENT MATRIX
How each market is activated
Darker cells indicate a larger concentration of investment
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MARKET DETAIL
Market efficiency table
Exact values for review, export and operational follow-up
No Results
Markets with zero leads show no CPL. Country naming currently follows the supplied workbook normalization and will be standardized before production deployment.